Active Travel

Intelligent monitoring for local authorities, transport bodies and consultancies.

An appetite for active travel

In the last ten years, urban areas have seen dramatic growth in walking and cycling. In London, for example, over half a million cycle journeys are taken every day. Rising fuel costs, the need for greener urban environments and commuter congestion have all contributed to this trend.

Safe and effective infrastructure - based on insights

In this modern landscape, transport planners rely on accurate surveys and reports about active travel modes. Insight around where people start and end their journeys and what routes they’re taking and how fast they're going is crucial for strategic decision-making. This type of insight ensures infrastructure can support future trends effectively and safely.

What we provide

Cycle counts
Cycle speeds
Pedestrian flows
Crossing studies
Desire lines
Cyclist and pedestrian-specific preference surveys

How it works

Video Analytics (Vision-Based Surveys)
Mobile Network Data
Automatic counting
Bluetooth
Tag-and-Trace
Wi-Fi
User Intercept Interview Surveys
Postcard Questionnaires
Household Interviews
Travel Diaries
Manual observation

Data insights

Bespoke user reports
Online dashboards
Tracsis Path Tracing outputs